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Trade Association Program


Integrated Merchant Alliance, Inc. (IMA) understands and values the special relationship that exists between a trade association and its membership. IMA’s association referral program makes it possible for professional Trade Associations to offer their membership base access to guaranteed service levels at discounted rates on various business services members need to run their business. Offering members access to our diverse suite of business solutions increases the perceived value a member has about the importance of membership in their trade association, which ultimately leads to giving members more reasons to remain loyal at membership renewal time.


IMA offers full program support from working with your association in the beginning to select programs that are relevant to your members' needs, to providing complete and ongoing marketing and administrative support well beyond program roll-out.


Program highlights include:


  • On a monthly basis, Association partners receive a portion of the net income that is generated from the activity of their members' participation in the program.


  • Association partners receive ongoing marketing support of the program. Such support may include providing jointly branded introductory letters, marketing brochures, slicks, education newsletter articles, etc.


  • IMA provides program level reporting to our Association partners on a regular basis that identifies which members are participating in the program.


  • Association is provided a dedicated account management team to oversee all facets of the program from marketing, sales and service.


To inquire about partnering with IMA nationwide, please contact us at 888.411.4462, or email us at!



"KABR has endorsed IMA on behalf of our membership since 2010. Offering IMA's business solutions as a value-added membership benefit ensures our members always have access to a trusted and honest provider for some of the general business services our members need to run their business. I encourage any association who is looking for a supportive and proactive business solutions partner to look no further than IMA.Their support of our association and commitment to our member base has always been outstanding."

Amy Campbell
Executive Director
Kansas Association of Beverage Retailers

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